Spotlight "She Inspires"
Hyejin Kim
Lash Artist & Owner of Total Beauty Salon, Girls lash
Republic of Korea
07-03-2025

"More than just a beauty treatment, I believe it (eyelash extension) helps individuals take pride in their own beauty."
Q. Brief introduction of yourself
Hello, I’m Hyejin Kim, a lash artist with 19 years of experience from South Korea and owner of Girlslash.
Q. What impact does eyelash extension have on you (and your clients)?
Eyelash extensions can transform a person’s weaknesses into strengths, enhancing their confidence.
More than just a beauty treatment, I believe it helps individuals take pride in their own beauty.
Q. What do you think about while performing an eyelash extension procedure?
My biggest hope is that my clients are satisfied with my design and service. I also wish that through my designs, their best features are highlighted, making them look even more beautiful.
Ultimately, I hope they gain confidence and pride in themselves, becoming even more empowered and self-assured women.
Q. What kind of image does the brand BL Lashes have for you?
I have loved BL Lashes for a very long time. Among eyelash extension brands, it offers the highest quality products, the most elegant and luxurious packaging, and operates in an eco-friendly manner.
For me, it’s truly an outstanding brand with a great image.
Q. What is your personal method for overcoming hardships and challenges?
I always try to maintain a positive mindset by reminding myself, "It’s okay, things happen."
I acknowledge that there will be things beyond my control, and instead of dwelling on them, I comfort myself and focus on moving forward as I set new goals, make plans, and take action.
Q. Goals you want to absolutely achieve in 2025
As a lash artist, I always plan and set goals for the upcoming year at the end of the year, hoping to achieve them.
If I had to choose just one for this year, it would be to do a nationwide tour, hosting seminars on eyelash extensions and lash lifts. I want to personally visit salon owners who are unable to travel to Seoul and share valuable information and education with them!
Q. In celebration of International Women's Day, what message would you like to give yourself?
“"You’re doing great, always!"
Q. Finally, what words of encouragement would you like to share with other women?
"You are all doing an amazing job in your own space, and simply by existing, you shine. I hope you continue to believe in yourself, take pride in who you are, and live your life with confidence."